News · Fashion · 12 Nov 2026
Alix of Bohemia changes its name to Alixe
Alix of Bohemia is becoming Alixe, a name change for a label already stocked by 200 retailers worldwide, WWD reports.
The first full collection under the Alixe name will be fall 2027, due to debut in February, according to WWD.
WWD reports that the Brooklyn-based luxury womenswear label started its seasonal collection business in 2018. The label has made and sold over 140,000 garments, according to WWD.
Via WWD
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